Did You See Just Cremations’ Jaw Dropping Nude Advertisement?
Many times I have encouraged funeral companies to press the envelope on advertising, but I am wondering if Australia’s Just Cremations pressed the envelope a little to far when they held nothing back and swung for the fences with a “nude no fuss” cremation ad.
Business Insider called the nude Just Cremations ad “twisted”.
BuzzFeed’s Copyranter noted that this isn’t Just Cremations’ first odd ad. A Redditor posted this visual that Just Cremations placed on the back of the bus. Its message isn’t as self explanatory.
Here is a previous ad from Just Cremations:
What do you think of these ads? Humor is a tension breaker and can make the conversation about death and disposition easier to discuss but is a “no fuss” nude ad appropriate?
I’ll start with my opinion: I think the ads will offend a few people but I think the positive conversations outweigh the negative blow back from a small percentage of the target market. I’d give it a go!
DISRUPT Media is a full-service creative agency built for the now. We partner with death care companies to drive deep-rooted brand loyalty and measurable leads through social media.
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Ryan is also the founder of ConnectingDirectors.com. ConnectingDirectors.com is the leading online daily publication for funeral professionals with a reader base of over 45,000 of the most elite and forward-thinking professionals in the profession. With ConnectingDirectors.com Ryan has created a global community through an online platform allowing funeral professionals to Stay Current. Stay Informed and Stay Elite.
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