Sea Scattering Goes Green: America’s First Eco-Friendly Sea-Urn
The original owner of Sea-Urn Ltd. was a licensed funeral director from Long Island, NY and began manufacturing them for the local area and some parts of the East Coast in 1995 but never really marketed the product. In November 2009, Ralph DelGatto and Peter Moloney, both of Long Island, purchased the business from its original owner. Sea-Urn Ltd. never had any marketing or support material but now has a new website, marketing and point of purchase materials and ads for trade magazines to introduce this product on a national level to both the funeral industry and to the public. “With the continued rise in cremation and diminishing returns for funeral directors, we believe that through our unique marketing and point of purchase material, we can add value to both the funeral director and the consumer,” says Mr. DelGatto.
Another advancement of the product is the Sea-Urn website, www.SeaUrn.com. It was designed to drive consumers to the providers listed on our site, so that the funeral director can perhaps further establish value and a relationship with the consumer. “It is our goal to establish relationships and add value with funeral industry leaders and firms that have embraced that fact that cremation is here to stay,” says Mr. Moloney. Sea-Urn comes in 6 different colors with white and sapphire being the most popular choices.
“We are confident that we have a superior product to anything that is presently on the market for scattering at sea,” says Mr. DelGatto. “By getting our product to the consumer through various marketing and media channels, we will establish our brand ‘Sea-Urn’ as the choice in sea scattering throughout the US and abroad.”
SOURCE Sea-Urn Ltd.